Shell Quiz Race

An mobile installation built for Shell that incorporated mobile phone app technology & everyones favourite - Scalextric

The Project

People are familiar with slot-car racing - our experience adds a fresh twist to it. Two players race their trucks on a Scalextric race track. But you won’t use a controller to drive your truck. Instead, it will be powered by answers. Players will be asked CVP questions on smartphones we pass to them. Each right answer gives the player’s truck a speed boost. The quicker you give the right answer, the faster your boost. A wrong answer causes your truck to brake! After a few laps, your score goes onto a leaderboard. The top 10 players will race at the end of the day for a top prize.

The installation has travelled and showcased at two large scale international Shell events and the feedback from clients and consumers has been great.